How to keep a client’s emails eye-catching

Texas Tourism has a solid collection of photography that highlights some of the best features of the state. Sometimes it is hard to select “the one” that will be interesting enough to keep someone reading and want to learn a little more. Other times, the challenge has been to find a new way to promote its tourism guide. I use my retouching skills to composite more relevant images and building gifs to flip around and “peek” inside the guide.